Tired of editing videos? Try this instead

Are you sick of editing videos? Spending hours on content that lasts 15 seconds only to get a few likes and no real engagement? Yeah, me too.

Lately I’ve noticed a big uptick in Instagram Carousels. Those posts with up to 20 images or videos. Turns out, there’s a reason: Instagram is actively prioritizing them. Their CEO Adam Mosseri even said it himself—carousels get more reach.

My friends at Drax Social broke it down here and here.

And guess what?
​It actually works.

Today I posted a carousel telling the story behind my song “Run It Back.” I used photos and clips from an old trip to South America, added text and music, and that was it. No camera. No editing. Just a story.

The post started popping off—fast.​
Even though the song came out 3 years ago, people were discovering it for the first time and loving it. I even sent it directly to a few folks who engaged with it.

👉 Here’s the post if you’re curious​

The best part?

It only took me about an hour using content I already had.

TL;DR (but actually worth reading):

• 📸 Always capture content — your future self will thank you

• 🧠 Tell a story — it’s what keeps people engaged

• 💡 Drive curiosity & emotion — that’s what makes it resonate

• 🎧 All music is new to someone — don’t stop sharing your older work

• 📣 If you stop promoting, people stop listening

• 🤝 People connect with stories, not just songs

• 🔁 Quantity > perfection — keep showing up

• 🔄 Post carousels